For the round of introduction at the 196th Meetup the participants were asked to share books or articles they read recently and/or can recommend. Here is the list 🙂
Books
- George Lakoff: Don’t think of an elephant (Website George Lakoff)
- Marc Stickdorn & Jakob Schneider: This is Service Design Thinking (Website)
- Nancy Kline: The Promise That Changes Everything: I Won’t Interrupt You (Website Verlag)
- Jim Kalbach: The Jobs to Be Done Playbook. Align Your Markets, Organization, and Strategy Around Customer Needs. (Website Verlag)
-> This was recommended by several participants because on Thursday April 15th this is the book at the Vienna Book Club – join us: https://www.meetup.com/uxvienna/events/nhwmlryccgbtb/
Articles
- DE: Die 7 größten Anfängerfehler von A/B Testing
- UX Research Plan Stakeholders Love (Smashing Magazine)
- Mastering Design Critiques
- And the Article the talk of the meetup was based on is “The 7 Deadly Sins of User Research” by David Travis
Course
- Conversation Design by Robocopy, on how to design good conversations for conversational AI (chatbots, digital assistants)