Tuesday, 11th of March 2025, 7:00 pm (ÖGB-Verlag)
Please register at meetup.com/UXvienna.

At this meetup we meet at ÖGB-Verlag in Vienna. The agenda for this evening will be:
- 18:30 Doors open
- 19:00 Welcome, Round of Introduction & Talks
- 20:45 Drinks & Snacks
This time we have two interesting talks by Marta and Martin:
Geek Out, Design Better: How Fiction Inspires Great UX/UI
with Marta Dziabiola, UX/UI Designer @dmcgroup
Fiction offers valuable lessons in human behavior, emotional connection, and
problem-solving — all essential for effective design. It also sharpens our eye for
design, a key skill in today’s UI-driven world.
In this short talk, we’ll explore how narrative and visual techniques can inspire
intuitive interfaces, foster empathy, and elevate design. Unlock your creative potential through the power of fiction — geeks and nerds of all kinds are warmly welcome!
The Usability of a Bookshop
with Martin Kastler, UX Manager & PO at ÖGB-Verlag
Working with users in a 3D space takes things to a whole new level. ÖGB-Verlag utilized eye-tracking technology to discover how clients navigate their bookshop, what they pay attention to, and how to enhance the bookshopping experience. This talk reviews the findings and lessons learned from two rounds of eye-tracking conducted by FH Technikum Wien.
Location
ÖGB-Verlag
Elevator B, 2nd floor, Room 2401
Johann-Böhm-Platz 1
1020 Wien (Google Maps)
Online Discussions & Q&A
- For discussions we provide our slack channel as well – please write to hi@uxvienna.at and you will get an invitation.
- For sharing job offers, taking notes and sharing links you can always use our collaborative pad – uxvienna.at/ongoing
- Follow us on LinkedIn https://www.linkedin.com/company/uxv/
PS: If you have any questions — reach out to us via hi@uxvienna.at or Twitter @uxvienna.